Fenty Beauty Unveils Their First Product
Rihanna’s Fenty Beauty cosmetics line unveiled the first product from their upcoming collection just moments ago, via their Instagram page. The debut Rihanna x Fenty Beauty product will be a soft pink, cotton candy-esque holographic lipstick, as seen on several of the models from Rihanna’s recent Rihanna x Fenty Puma 2017 spring fashion show.
Fenty Beauty shared the image to your left on their page, with the following caption: “This holographic lip color is set to be the first product released under the long-awaited makeup label Fenty Beauty by Rihanna. This product will be available to purchase at Sephora stores this fall. Stay tuned for more.”
Hoping to find a better image, I scoured the internet for the one on the right. Neither shows off the lipstick in any meaningful way and I would have expected better from Rihanna and her handlers. They should have taken a page out of Pat McGrath’s book. The make-up artist used Naomi’s Campbell’s succulent pout to launch her line of glitter lipsticks, which promptly sold out within minutes of their launch.
Update: As I kind of suspected, scathing reviews have caused the account to be taken offline. No doubt Rihanna’s people will say it was a fake and come up with a much better pre-launch plan the next time around.