According to their website, a Koshie O. woman is strong, confidant and able to juggle work and home, all while staying fashionably fabulous.
Nina Baksmaty, founder and creative director of Koshie O., said Michelle Williams is a Koshie O. woman and was therefore a perfect fit for their new campaign.
“It is such an honor to have Michelle Williams design pieces for Koshie O. She has been an inspiration of mine from her Destiny’s Child days up until now and I know the public is going to love what Koshie O. and Michelle Williams will come up with.”
Michelle will design pieces for the Spring/Summer 2013 collection and will also be featured in the advertisements.
Sample pieces will be available for buyers this July and will be available for consumers in Spring 2013.