Wow. Another urban magazine is closing it’s door. According to AOL Black Voices, and numerous other sources, Vibe Magazine will officially cease operations at the close of business today. Words has it the magazine is the latest victim of the media recession (King, Blender, HITS, Jane, Arena). As many of you will remember, Vibe’s sister publication, Vibe Vixen, closed it’s doors just over a year ago as well. No official announcement has been made yet, however an assistant to editor in chief, Danyel Smith, did confirm to DailyFinance.com that was publication was indeed closing down today.
This is of course very sad news to us here at BrownSista and the urban community at large. Vibe Magazine gave exposure to Black and urban artists- something no mainstream music magazine had ever done before. Rolling Stone is notoriously allergic to putting Blacks on their magazine and that’s another reason why Vibe was so needed. Years ago landing a Vibe cover for an urban artist was pretty much equivalent to that of a new model landing the cover of Vogue- it was really that prestigious.
The internet however is hitting the print world very hard. No need to buy a magazine when you can get the cover, article and just about everything in between online- and weeks before the magazine even hits the stands.
RIP Vibe. You will be missed.